Employees are motivated when they find involvement in their job. Explain the vision of the company to the employees clearly. Provide details of the outcome expected from them.
Simply setting a target would not make the employee to get involved in the job. Make the job interesting to them by explaining the results of their performance. Once employees find the job interesting and get involved in it, they gain the job satisfaction.
Job satisfaction plays key role in the career of employees and makes them to continue with the company.