Studies reveal that companies with a strong talent brand reduces their cost-per-hire by up to 50% and employee turnover by up to 28%. LinkedIn is one of the best places to build your talent brand.
Try the following:
- Use images and banners that display your people and company culture.
- Give brief, clear and sufficient information about your company.
- Add videos & photos of company, team events.
- Ask your employees to share their experiences; from someone who joined as a trainee and moved up the corporate ladder in a few years.
- Tailor your message for different audience.