Being proactive and reaching out to prospective candidates is one of the best ways to attract top candidates. Try the following: Write a detailed job description with optimized tags & keywords. Search engines and jobseekers should easily find it. Provide quality content that is interesting and engages your prospective candidates. Find where your top candidates are and connect with them - Facebook, LinkedIn, Twitter, user groups, etc. Make the most of social media interactions to increase employment branding. Accessing career sites via mobile devices are on the rise. So leverage mobile technology to provide great candidate experience. Ensure that you always provide positive candidate experience. Source: eGrabber Newsletters